BRIEF
We've long been trusted by Netflix to deliver international omni-channel campaign creative for new title launches. The challenge of high volumes, complexity and speed of delivery is constant, but the mix of channels, formats and languages needed varies, requiring multi-discipline capabilities and a creative operations mindset.
SOLUTION
Working from key art, we adapt to all formats, integrating localization and transcreation into a multitude of markets, as required. Our approach centralizes creative collaboration, facilitating the sharing of ideas across internal teams, and reducing duplication of work and admin. For special placements, we craft each unique execution with maximum creativity and attention to detail. Our work spans the globe, from train wraps for "The Gray Man" in Warsaw, to "Florida Man” in New York’s Times Square and LA’s Sunset Boulevard. Our team has created 3D builds for "The Witcher S2" in Manchester, spectacular large format placements for “Wednesday” in Bucharest, and lit up the iconic London Piccadilly Lights for “Queen Charlotte: A Bridgerton Story".
IMPACT
By delivering the entire campaign under one roof, we make the process fast and efficient for marketing teams, while ensuring quality and consistency across assets. Creative cohesion and alignment are achieved at minimal touch for the client. The time efficiencies gained and dedicated team approach empower us to deliver maximum impact and engagement, making the most of every placement.
"We have complete transparency and trust in you...a true extension of our team"
Netflix
FROM KEY ART TO
COMPLETE CAMPAIGNS
Creative Adaptation
Digital Production
OOH Production
Press Production
Localization & Transcreation
Project Management
